Eco-Focused Video Game Universe, My Lovely Planet, Shines in Google's Limelight
My Lovely Planet: A Revolutionary Web3 Game for Environmental Change
My Lovely Planet, a Web3-based mobile puzzle game developed by My Lovely Company (MLC), is making waves in the gaming industry by linking gameplay progress to real-world environmental impact. The game's ambitious goal is to plant one billion trees by 2030, and it has already facilitated the planting of over 380,000 trees worldwide.
Each time a player completes 100 levels in My Lovely Planet, a tree is planted through partnerships with reforestation NGOs like Graine de Vie. The game's AI is designed to make tree planting feel more tangible and rewarding, enhancing the player experience.
The game's native token, the MLC token, is central to its ecosystem. Players can collect in-game diamond gems and exchange them for the MLC token. To access the exchange feature, players must stake a minimum threshold of $100 worth of MLC tokens. The MLC token supports a wide range of in-game and potentially external economic activities.
My Lovely Planet has been recognised by Google's #WeArePlay campaign, marking a significant milestone. As the first Web3 game to be featured in this global celebration of innovative games and apps on the Play Store, this recognition signals a shift in the gaming industry where decentralized technologies are harnessed for social and ecological impact.
The campaign has had a profound impact on My Lovely Planet. It increased the visibility and legitimacy of Web3 gaming initiatives pursuing social good, leading to a surge in the MLC token's value by 261%. This surge reflects growing investor and player confidence in the model.
My Lovely Planet's inclusion in the #WeArePlay campaign positions the game as a leader in merging gaming, blockchain, and environmental goals. It sets an example for future projects that aim to leverage decentralized innovation for sustainability. The campaign shines a spotlight on the game’s approach as a proof of concept that blockchain and gaming can catalyze meaningful environmental action while attracting corporate, institutional, and community support.
The project offers players a rewarding and purpose-aligned experience. Clément Le Bras, the founder and CEO of My Lovely Planet, expressed optimism that their project could inspire similar ventures focused on sustainability and global impact. My Lovely Planet continues to position itself as a unique model for integrating digital entertainment with meaningful real-world outcomes.
References:
- My Lovely Planet
- Google's #WeArePlay Campaign
- Graine de Vie
- CoinMarketCap - MLC
- The game, My Lovely Planet, is a revolutionary Web3 title that commingles science and climate-change education with lifestyle choices, encouraging players to embrace sustainable-living while engaging in home-and-garden activities.
- Aside from environmental themes, My Lovely Planet offers exciting gadgets such as smartphones and in-game items, creating a engaging environment where players can enjoy the latest technology while contributing positively to the environment.
- Apart from sports-betting and other traditional mobile gaming genres, My Lovely Planet stands out by directly linking game progress to real-world environmental impact, enabling players to participate in environmental change through their daily activities – like reforestation efforts with Graine de Vie.
- already accumulating awards and recognition, My Lovely Planet was invited to join Google's prestigious #WeArePlay Campaign, positioning itself as the frontrunner in the intersection of gaming, environmental-science, and emerging technologies like blockchain.
- Drawing attention to the power of gamification for social change, My Lovely Planet exemplifies the potential of combining gaming and technology to address pressing environmental issues and offers a beacon for other initiatives focused on merging digital entertainment with environmental and sustainable-living goals.
