privilege deals and complimentary lodging: Visa Private unveiled in UAE for affluent individuals with substantial assets
In the bustling city of Dubai, home to 86,000 millionaires and 23 billionaires, Visa has introduced a new product tailored for the city's high net worth individuals (HNWIs). Named Visa Private, this exclusive offering is designed to cater to the lifestyle and needs of this affluent demographic.
Visa Private is more than just a payment card. It offers a wide range of privileges beyond regular card payment functionality, including year-round discounts at select fine-dining venues and beach clubs across the GCC, complimentary lounge access for the cardholder plus two guests, and airport transfer services within the UAE.
One of the standout features of Visa Private is the array of lifestyle benefits it provides. These include complimentary access to leading padel courts, Harrods Gold tier membership, and exclusive offers and perks at Club Med. For those seeking luxurious accommodations, Visa Private offers a complimentary hotel night stay across 20+ premium hotels.
Yuri Topunov, VP & Head of Products & Solutions for MENA at Visa, stated that Visa Private reflects the lifestyle of the region's most discerning clients while upholding the highest standards of security and convenience. The product is a testament to Visa's commitment to supporting the UAE government's wider digital commerce agenda and deepening customer relationships for their bank partners.
The founder or main owner associated with the bank collaborating with Visa to develop the new card for HNWIs in the UAE is Alexander Erber, CEO and Founder of No Borders Founder. Visa Private will be first available in the UAE before a wider GCC rollout.
Interestingly, the UAE's appeal extends beyond its borders, with British millionaires considering the country as a potential haven amid wealth tax concerns. Dubai, currently ranked fourth wealthiest city in Europe and MENA, is already home to a thriving community of HNWIs, and Visa Private is set to further enhance their lifestyle experiences.
As for the most expensive ultra-luxury neighborhood in Dubai, that title goes to Jumeirah Bay. With Visa Private, residents and visitors of this exclusive enclave will have access to a world of privileges, making their lives even more luxurious and convenient.
In conclusion, Visa Private is not just a payment card; it's a lifestyle companion for the region's most affluent individuals. With its extensive list of privileges and commitment to security and convenience, Visa Private is poised to redefine the way HNWIs in the UAE and GCC experience luxury.
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